EyeLook Media installed a single 40” digital TV screen on a main wall behind the cash area, highly visible to customers from the store’s point of entry.
EyeLook Media provides strategic content development on an ongoing basis, as well as the monitoring, management, and updating of the content requested by Crabtree & Evelyn senior management.
"I wanted to share with you that since we've almost had the TV for 1 year now, our store sales are up +18% over the previous year! We are very excited about this. Yorkdale was our #3 store for many years but is now our leading #1 store in Canada! Thank you and the EyeLook Media team for all your hard work!"Cheryl Hutchinson Crabtree & Evelyn
The national retail chain’s Yorkdale Mall location improved its ranking from the 3rd top selling store to the 1st top selling store in Canada, with an increase in sales of 18 percent in less than one year.
Crabtree & Evelyn is now in the process of having EyeLook Media complete similar installations in strategically chosen locations across Canada.