Unified Digital Communications
Facts About Digital Signage
Dec 10, 2021
Did you know that 90% of the information transmitted through the brain is visual? The human brain can identify images seen for as little as 13 milliseconds. Think of the impact digital signage can have on your brand awareness when your customers see visuals throughout your store.
Here are some of our favourite facts about digital signage!
- Digital Signage helps improve customer satisfaction:
- Divert your customers' attention from long waiting times with compelling Digital Signage. This helps reduce frustration and can result in improved customer experience.
- It increases sales volume:
- Now that the customer experience has improved, customers are more likely to make a bigger or repeat purchase. Not only that, Digital Signage can make customers aware of any new products, sales, or promotions you have going on.
- Digital Signage attracts customers' attention:
- It's reported that 63% of consumers say Digital Signage attracts their attention. This is significantly higher than that of Internet, TV, and billboard advertising. Not to mention the relatively low cost makes this high impact even sweeter.
- It captures attention significantly better than static displays:
- It is proven that dynamic photo and/or video displays are more captivating than static displays. They encourage customers to engage with their surroundings while being entertained and educated on your business.
Visit our website to learn more about our digital signage services and how we can help your business!
Sources:
Digital Signage Press,
Screenfluence
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